Wine Country Gifts Retail Shop
Mercantile 12 is a wholesale winecountry gifts company selling location based products to tasting rooms and high-end grocery stores on the west coast.
With the goal of broadening their reach, I created a Shopify retail-focused website that sold its good direct to consumer while increasing their online presence.
First step was to find the perfect url that was separate from their wholesale site while driving customers to their products – I selected www.TakeHomeWineCountry.com.
Helping to facilitate a lifestyle photoshoot, I integrated the new photos with the studio shots and created an online marketplace aligned with their brand without causing confusion in the marketplace.